In our digital world, creating an engaging user experience is the key to success for app developers. But engagement doesn’t come from a hotch-potch of innovative features or a random collection of ideas; it comes from creative, strategic planning and execution. For instance, consider the case of Spotify’s annual Wrapped feature. At the end of every...
In normal times, web design tends to evolve at a subtle and gradual pace. But these are nothing like normal times. The global pandemic and resulting lockdowns have brought huge cultural and societal shifts that have reverberated everywhere. And that very much includes the world of web design. If that...
Google is once again reshuffling its portfolio of productivity apps. On Tuesday, the company announced Google Workspace, which is a new name for all of Google's productivity apps, including Gmail, Calendar, Drive, Docs, Sheets, Slides and Meet. If that sounds familiar, that's probably because Google Workspace was previously called G Suite. So...
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Festivities include virtual bartending classes, dinners and charity programs You might not be able to celebrate Cinco de Mayo at a bar or restaurant this year, but brands are trying to make it easier to have your own social distancing-approved celebrations with new digital campaigns and virtual events. Tequila and...
Dive Brief: Walmart Media Group, the advertising arm of the retail giant, will roll out its first self-serve advertising platform and an API for programmatic buying early next year, according to a story in Business Insider. A Walmart spokesperson told the publication it's working on the tools while several ad agencies...
Capitol Hill has been increasingly interested in the workings of the Internet search industry over the past 18 months, having called Google before Congress last year, and launching an antitrust investigation into tech giants this year. Congressional representatives time and again betray their lack of understanding of the details of...
